User registration statistics form the foundation of any serious business. Registration forms act as valuable tools for collecting user data and generating actionable insights. So, how can you combine two of the most powerful tools available in WordPress?
The more you understand your users, the better you can tailor your services and products to match their demographics and preferences. RegistrationMagic includes built-in analytics features within its forms to help you gather meaningful user insights. To fully harness this capability, it’s important to understand how the data works and how it can be transformed into actionable information. In this tutorial, we’ll discuss the “Field Analytics” extension — an often overlooked yet powerful feature of RegistrationMagic.
As you must already be aware, WordPress comes with spartan user fields area. Here’s how adding a new user looks like inside the dashboard on a basic WordPress installation:
WordPress User Registration Stats Default Profile Fields
Barebones, duh? Most webmasters need more (or much more) than this. This has led to a barrage of profile based plugins on WordPress repository. While most of them focus on extending profiles, RegistrationMagic is a thoroughbred registration system inside-out. Every submitted form is a solid chunk of data readily available for analysis. This information can be used in multiple ways later. Here we’ll be using RegistrationMagic to create a new user registration form with a few extra sign up fields. For sake of lucidity, we shall be using some common fields, though this can change with industry – Gender (radiobox), Country (Special Field), Age Group (drop down) and Where did you heard about us? (radiobox). “Fields Manager” can handle this easily.
Let’s skip ahead. Here’s what our new form looks like within the “Fields Manager”:
WordPress User Registration Stats Field Manager
And the flip-side on the front end using ‘Classic’ style:
WordPress User Registration Stats Form
A quick peek at “Field Analytics” tab inside RegistrationMagic dashboard menu will tell us that all’s set for our data collection.
WordPress User Registration Stats Field Analytics Empty
We can see 4 panels corresponding to 4 custom fields we added to our form. They are not displaying anything yet, but this will quickly change once users start registering on our site. Fast-forward first 10 submissions, and this area has started to look like this:
WordPress User Registration Stats Field Analytics Filled
We now have fifty-thousand foot view of user submitted data. Remember, for granular view we can always use “Export” options in “Submissions Manager” and create pivot charts using a spreadsheet program. “Field Analytics” can store and display data for thousands of submissions.
Few important things – Pie Charts are automatically generated for option type fields. That is, when user has to select from a set of predefined options. Checkboxes are fully supported. You can also use it as poll for non-registration type forms. Or even combine it with limits for time bound polls.
So start using “Field Analytics” for better insight about your users. We’ll catch you next time with another useful demonstration of RegistrationMagic’s power.
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